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Blue ocean strategy : how to create uncontested market space and make the competition irrelevant / W. Chan Kim, Renée Mauborgne.

By: Contributor(s): Material type: TextTextPublication details: Boston, Mass. : Harvard Business School Press, c2005.Description: xv, 240 p. : ill. ; 25 cmISBN:
  • 9781591396192
  • 1591396190
Subject(s): LOC classification:
  • HF5415.153 .K53 2005
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Holdings
Item type Current library Collection Call number Vol info Status Date due Barcode
Main Long Main Long Town Campus Library Non-fiction HF5415.153 .K53 2005 (Browse shelf(Opens below)) 22037/10 Available Z00042025
Main Short Main Short Martin Oduor-Otieno Library This item is located on the library ground floor Non-fiction HF5415.153 .K53 2005 (Browse shelf(Opens below)) 22038/10 Available Z00042024
Main Short Main Short Martin Oduor-Otieno Library This item is located on the library ground floor Non-fiction HF5415.153 .K53 2005 (Browse shelf(Opens below)) 22039/10 Available Z00042009
Main Short Main Short Martin Oduor-Otieno Library This item is located on the library ground floor Non-fiction HF5415.153 .K53 2005 (Browse shelf(Opens below)) 22040/10 Available Z00042026

Includes bibliographical references (p. [223]-229) and index.

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