The KCAU Library

Blue ocean strategy : (Record no. 2748)

MARC details
000 -LEADER
fixed length control field 01170cam a22003134a 4500
001 - CONTROL NUMBER
control field 13709813
003 - CONTROL NUMBER IDENTIFIER
control field KE-NaKCAU
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20190416190149.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 040903s2005 maua b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2004020857
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781591396192
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 1591396190
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)ocm56421900
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency KE-NaKCAU
Modifying agency UKM
-- C#P
-- DLC
042 ## - AUTHENTICATION CODE
Authentication code pcc
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.153
Item number .K53 2005
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Kim, W. Chan.
9 (RLIN) 2354
245 10 - TITLE STATEMENT
Title Blue ocean strategy :
Remainder of title how to create uncontested market space and make the competition irrelevant /
Statement of responsibility, etc W. Chan Kim, Renée Mauborgne.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Boston, Mass. :
Name of publisher, distributor, etc Harvard Business School Press,
Date of publication, distribution, etc c2005.
300 ## - PHYSICAL DESCRIPTION
Extent xv, 240 p. :
Other physical details ill. ;
Dimensions 25 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references (p. [223]-229) and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element New products.
9 (RLIN) 2355
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Market segmentation.
9 (RLIN) 2356
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Mauborgne, Renée.
9 (RLIN) 2357
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c orignew
d 1
e ecip
f 20
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Serial Enumeration / chronology Inventory number Total Checkouts Total Renewals Full call number Barcode Date last seen Date checked out Cost, replacement price Price effective from Koha item type
    Library of Congress Classification     Non-fiction Town Campus Library Town Campus Library   20/02/2015 India 2000.00 22037/10 22037/10 5 1 HF5415.153 .K53 2005 Z00042025 27/09/2021 13/09/2021 2000.00 20/02/2015 Main Long
    Library of Congress Classification     Non-fiction Martin Oduor-Otieno Library Martin Oduor-Otieno Library This item is located on the library ground floor 20/07/2012 Text Book Centre Ltd. 2395.00 22040/10 22040/10 8 6 HF5415.153 .K53 2005 Z00042026 11/07/2018 27/06/2018 2395.00 20/07/2012 Main Short
    Library of Congress Classification     Non-fiction Martin Oduor-Otieno Library Martin Oduor-Otieno Library This item is located on the library ground floor 20/07/2012 Text Book Centre Ltd. 2395.00 22038/10 22038/10 9 8 HF5415.153 .K53 2005 Z00042024 16/07/2018 09/07/2018 2395.00 20/07/2012 Main Short
    Library of Congress Classification     Non-fiction Martin Oduor-Otieno Library Martin Oduor-Otieno Library This item is located on the library ground floor 07/09/2012 Textbook Centre Ltd. 2395.00 22039/10 22039/10 7 5 HF5415.153 .K53 2005 Z00042009 19/09/2023 12/09/2023 2000.00 07/09/2012 Main Short
KCAU Library,
KCA University ,
Thika Road Ruaraka
P. O. Box 56808 – 00200 Nairobi, Kenya

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