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Microeconomics and behavior / Robert H. Frank. by
Edition: 5th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Boston : McGraw-Hill/Irwin, c2003
Availability: Items available for loan: KCA Kisumu Campus (1)Call number: HB171.5 .F733 2003. Martin Oduor-Otieno Library (2)Call number: HB171.5 .F733 2003, ...
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Convergence marketing : running with the centaurs / Yoram (Jerry) Wind & Vijay Mahajan with Robert E. Gunther. by
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Upper Saddle River, NJ : Financial Times Prentice Hall, c2002
Other title: - Strategies for reaching the new hybrid consumer
Availability: Items available for loan: KCA Kisumu Campus (1)Call number: HF5415.1265 .W558 2002. KCA Kitengela Campus Library (2)Call number: HF5415.1265 .W558 2002, ... Martin Oduor-Otieno Library (2)Call number: HF5415.1265 .W558 2002, ...
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Basic Marketing : A Global-managerial Approach / William D. Perreault by
Edition: 12th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Boston, Mass. : McGraw- Hill, c1996
Availability: Items available for loan: KCA Kisumu Campus (1)Call number: HF 5415.13 .M369 1996. Martin Oduor-Otieno Library (2)Call number: HF 5415.13 .M369 1996, ...
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Consumer behavior / Leon G. Schiffman, Leslie Lazar Kanuk. by
Edition: 9th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Upper Saddle River, N.J. : Pearson Prentice Hall, c2007
Availability: Items available for loan: KCA Kisumu Campus (1)Call number: HF5415.32 .S35 2007. Martin Oduor-Otieno Library (1)Call number: HF5415.32 .S35 2007.
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Consumer behavior / Roger D. Blackwell, Paul W. Miniard, James F. Engel. by
Edition: India edition
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Australia : Cengage Learning, c2006
Availability: Items available for loan: KCA Kisumu Campus (1)Call number: HF5415.32 .E53 2006. KCA Kitengela Campus Library (2)Call number: HF5415.32 .E53 2006, ... Martin Oduor-Otieno Library (2)Call number: HF5415.32 .E53 2006, ...
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Consumer behavior / Harold W. Berkman, Jay D. Lindquist, M. Joseph Sirgy. by
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Lincolnwood, Ill. : NTC Business Books, c1996
Availability: Items available for loan: KCA Kisumu Campus (1)Call number: HF5415.32 .B47 1996. Martin Oduor-Otieno Library (2)Call number: HF5415.32 .B47 1996, ...
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Consumer behavior / Leon G. Schiffman, Leslie Lazar Kanuk. by
Edition: 9th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi : Prentice-Hall of India Private Ltd., c2007
Availability: Items available for loan: Town Campus Library (1)Call number: HF5415.32 .S35 2007. KCA Kisumu Campus (1)Call number: HF5415.32 .S35 2007. Martin Oduor-Otieno Library (2)Call number: HF5415.32 .S35 2007, ...
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Consumer behavior : buying, having, and being / Michael R. Solomon by
Edition: 4th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Upper Saddle River, N.J. : Prentice Hall, c1999
Availability: Items available for loan: KCA Kisumu Campus (1)Call number: HF5415.32 .S6 1999. Martin Oduor-Otieno Library (2)Call number: HF5415.32 .S6 1999, ...
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