Blue ocean strategy : how to create uncontested market space and make the competition irrelevant / W. Chan Kim, Renée Mauborgne.

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Material type: Text

TextPublication details: Boston, Mass. : Harvard Business School Press, c2005.Description: xv, 240 p. : ill. ; 25 cmISBN:

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Holdings
Item type	Current library	Collection	Call number	Vol info	Status	Barcode
Main Long	Town Campus Library	Non-fiction	HF5415.153 .K53 2005 (Browse shelf(Opens below))	22037/10	Available	Z00042025
Main Short	Martin Oduor-Otieno Library This item is located on the library ground floor	Non-fiction	HF5415.153 .K53 2005 (Browse shelf(Opens below))	22038/10	Available	Z00042024
Main Short	Martin Oduor-Otieno Library This item is located on the library ground floor	Non-fiction	HF5415.153 .K53 2005 (Browse shelf(Opens below))	22039/10	Available	Z00042009
Main Short	Martin Oduor-Otieno Library This item is located on the library ground floor	Non-fiction	HF5415.153 .K53 2005 (Browse shelf(Opens below))	22040/10	Available	Z00042026

Includes bibliographical references (p. [223]-229) and index.

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