The KCAU Library

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41.
Consumer behaviour : applications in marketing / Robert East, Malcolm Wright, and Marc Vanhuele. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : SAGE, 2013
Availability: Items available for loan: KCA Kitengela Campus Library (1)Call number: HF5415.32 .E274 2013.
42.
The winner-take-all society : how more and more Americans compete for ever fewer and bigger prizes, encouraging economic waste, income inequality, and an impoverished cultural life / Robert H. Frank, Philip J. Cook. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Free Press, c1995
Availability: Items available for loan: Martin Oduor-Otieno Library (1)Call number: HB238 .F73 1995.
43.
Consumer behavior : building marketing strategy / Del I. Hawkins, Roger J. Best, Kenneth A. Coney. Series: McGraw-Hill/Irwin series in marketing
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : McGraw-Hill Irwin, c2004
Availability: No items available.
44.
Consumer behaviour : Buying, Having and being /Michael R. Solomon. by
Edition: 13th ed Global edition
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Harlow,England : Pearson , c2020
Availability: No items available.
45.
Consumer behaviour : Buying, Having and Being /Michael R. Solomon. by
Edition: 13th ed Global edition
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Harlow,England : Pearson , c2020
Availability: Items available for loan: Town Campus Library (1)Call number: HF5415.32 .S6 2020.
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