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Strategic brand management / Richard Elliott, Larry Percy. by
Material type:  Text; Format:
print
; Literary form:
Not fiction
Publication details: Oxford : Oxford University Press, c2007
Availability: Items available for loan: Martin Oduor-Otieno Library (2)Call number: HF5415.15 .E43 2007, ...
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Managing product families / Susan Walsh Sanderson, Mustafa Uzumeri. by
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New York : Irwin/McGraw-Hill, c1997
Availability: Items available for loan: KCA Kisumu Campus (1)Call number: HF5415.15 .S25 1997. Martin Oduor-Otieno Library (1)Call number: HF5415.15 .S248 1997.
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Innovation management and new product development / Paul Trott. by
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: London ; San Francisco : Financial Times Pitman Publishing, 1998
Other title: - Innovation management & new product development
Availability: Items available for loan: Martin Oduor-Otieno Library (1)Call number: HD45.T76 1998.
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Innovation management and new product development / Paul Trott. by
Edition: 5th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Harlow, England : Financial Times/Prentice Hall, c2012
Availability: Items available for loan: Town Campus Library (2)Call number: HD45 .T76 2012, ... Martin Oduor-Otieno Library (3)Call number: HD45 .T76 2012, ...
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Innovation management and new product development / Paul Trott. by
Edition: Sixth Edition.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Harlow : Pearson Education Limited, 2017
Availability: Items available for loan: KCA Kisumu Campus (2)Call number: HD45 .T76 2017, ... Martin Oduor-Otieno Library (1)Call number: HD45 .T76 2017.
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