The KCAU Library

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1.
Business ethics : new challenges for business schools and corporate leaders / edited by Robert A. Peterson and O.C. Ferrell. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi : Prentice-Hall of India Private Limited, c2005
Availability: Items available for loan: Town Campus Library (1)Call number: HF5387 .B8725 2005. Martin Oduor-Otieno Library (1)Call number: HF5387 .B8725 2005.
2.
Marketing / William M. Pride, O.C. Ferrell. by
Edition: 15th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Australia : South-Western Cengage Learning, 2010
Availability: Items available for loan: Martin Oduor-Otieno Library (1)Call number: HF5415 .P658 2010.
3.
Marketing : concepts and strategies / William M. Pride & Ferrell, O. C. by
Edition: 12th ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi : Biztantra, 2003
Availability: Items available for loan: Martin Oduor-Otieno Library (1)Call number: HF5415 .M658 2003.
4.
Business and society : a strategic approach to social responsibility / Debbie Thorne McAlister, O.C. Ferrell, Linda Ferell. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : Houghton Mifflin Co., c2005
Availability: Items available for loan: Martin Oduor-Otieno Library (1)Call number: HD60 .T49 2005.
5.
Foundations of marketing / William M. Pride & O. C. Ferrell by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : Houghton Mifflin Company, 2009
Availability: Items available for loan: Martin Oduor-Otieno Library (1)Call number: HF5415 .P6584 2009.
6.
Business : a changing world / O. C. Ferrell, Geoffrey Hirt, Linda Ferrell. by
Edition: 6th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : McGraw-Hill/Irwin, c2008
Availability: Items available for loan: Town Campus Library (2)Call number: HF1008 .F47 2008, ... Martin Oduor-Otieno Library (2)Call number: HF1008 .F47 2008, ...
7.
Marketing foundations / Pride Ferrell. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Australia : Southern Western, c2010
Availability: Items available for loan: Martin Oduor-Otieno Library (1)Call number: HF 5415 .P6584.
8.
Business ethics : new challenges for business schools and corporate leaders / edited by Robert A. Peterson and O.C. Ferrell. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi : Prentice-Hall of India Private Limited, c2005
Availability: Items available for loan: KCA Kitengela Campus Library (1)Call number: HF5387 .B8725 2005.
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