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Services marketing : integrating customer focus across the firm / Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler.

By: Contributor(s): Material type: TextTextPublication details: Boston : McGraw-Hill/Irwin, c2006.Edition: 4th edDescription: xxvii, 708 p. : ill., map ; 27 cmISBN:
  • 9780070660076
Subject(s): LOC classification:
  • HD9980.5 .Z45 2006
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Holdings
Item type Current library Collection Call number Vol info Status Date due Barcode
Main Long Main Long KCA Kitengela Campus Library Non-fiction HD9980.5 .Z45 2006 (Browse shelf(Opens below)) 18329/10 Available Z00035856
Main Long Main Long Martin Oduor-Otieno Library This item is located on the library first floor Non-fiction HD9980.5 .Z45 2006 (Browse shelf(Opens below)) 14074/08 Available Z00008497
Main Long Main Long Martin Oduor-Otieno Library This item is located on the library first floor Non-fiction HD9980.5 .Z45 2006 (Browse shelf(Opens below)) 18339/10 Available Z00039248
Browsing Martin Oduor-Otieno Library shelves, Shelving location: This item is located on the library first floor, Collection: Non-fiction Close shelf browser (Hides shelf browser)
HD9980.5 .Z45 2006 Services marketing : HD9980.5 .Z45 2006 Services marketing : HD9980.5 .Z45 2006 Services marketing : HD9980.5 .Z45 2006 Services marketing : HD9999.C947 S76 2010 Soft innovation : HD20.15 .P3 2008 Management education : HD20.3 .J344 2009 Contemporary issues in management research /

Includes bibliographical references and index.

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