Integrated marketing communications : a systems approach / M. Joseph Sirgy.
Material type: TextPublication details: Upper Saddle River, N.J. : Prentice Hall, c1998.Description: xix, 312 p. : ill. ; 24 cmISBN:- 0132056186
- 658.8/02 21
- HF5415.123 .S55 1998
Reviews from LibraryThing.com:
Item type | Current library | Collection | Call number | Vol info | Status | Date due | Barcode |
---|---|---|---|---|---|---|---|
Main Long | KCA Kitengela Campus Library | Non-fiction | HF5415.123 .S55 1998 (Browse shelf(Opens below)) | 18212/10 | Available | Z00035763 | |
Main Long | Martin Oduor-Otieno Library This item is located on the library first floor | Non-fiction | HF5415.123 .S55 1998 (Browse shelf(Opens below)) | 10900/07 | Available | Z00003383 | |
Main Long | Martin Oduor-Otieno Library This item is located on the library first floor | Non-fiction | HF5415.123 .S55 1998 (Browse shelf(Opens below)) | 11451/07 | Available | Z00003260 | |
Main Long | Martin Oduor-Otieno Library This item is located on the library first floor | Non-fiction | HF5415.123 .S55 1998 (Browse shelf(Opens below)) | 20956/10 | Available | Z00039058 |
Includes bibliographical references and index.
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