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Services marketing : integrating customer focus across the firm / Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler.

By: Contributor(s): Material type: TextTextPublication details: New York : McGraw-Hill companies, c2013.Edition: 6td edDescription: xxvii, 642 p. : ill. ; 25 cmISBN:
  • 9780071086967
Subject(s): DDC classification:
  • 658.8 21
LOC classification:
  • HD9980.5 .Z45 2013
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Holdings
Item type Current library Collection Call number Vol info Status Date due Barcode
Main Short Main Short KCA Kitengela Campus Library Non-fiction HD9980.5 .Z45 2013 (Browse shelf(Opens below)) 658/17 Available KIT17060557
Browsing KCA Kitengela Campus Library shelves, Collection: Non-fiction Close shelf browser (Hides shelf browser)
HD9980.5 .Z45 2006 Services marketing : HD9980.5 .Z45 2006 Services marketing : HD9980.5 .Z45 2006 Services marketing : HD9980.5 .Z45 2013 Services marketing : HD9999.C272 S54 2007 Start your own car wash and more : HD9999.C947 S76 2010 Soft innovation : HE151 2011 Dynamic Fleet Management for International Truck Transportation :

Includes bibliographical references and index.

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