000 00961cam a22002774a 4500
001 16210023
003 KE-NaKCAU
005 20121121110549.0
008 100429s2010 mau 000 0 eng
010 _a 2010016497
020 _a9781422157299
040 _aDLC
_cKE-NaKCAU
_dDLC
050 0 0 _aHF5438.5
_b.K686 2010
082 0 0 _a650.1
_222
100 1 _aKotter, John P.,
_d1947-
_910223
245 1 0 _aBuy-in :
_bsaving your good idea from being shot down /
_cJohn P. Kotter and Lorne A. Whitehead.
260 _aBoston, Mass. :
_bHarvard Business Review Press,
_cc2010.
300 _axi, 192 p. :
_c22 cm.
650 0 _aSales promotion.
_9963
650 0 _aCreative ability in business.
_9513
650 0 _aPublic relations.
_964
700 1 _aWhitehead, Lorne A.
_910224
906 _a7
_bcbc
_corignew
_d1
_eecip
_f20
_gy-gencatlg
942 _2lcc
_cBK
999 _c6544
_d6544