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| 001 | 13709813 | ||
| 003 | KE-NaKCAU | ||
| 005 | 20190416190149.0 | ||
| 008 | 040903s2005 maua b 001 0 eng | ||
| 010 | _a 2004020857 | ||
| 020 | _a9781591396192 | ||
| 020 | _a1591396190 | ||
| 035 | _a(OCoLC)ocm56421900 | ||
| 040 |
_aDLC _cKE-NaKCAU _dUKM _dC#P _dDLC |
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| 042 | _apcc | ||
| 050 | 0 | 0 |
_aHF5415.153 _b.K53 2005 |
| 100 | 1 |
_aKim, W. Chan. _92354 |
|
| 245 | 1 | 0 |
_aBlue ocean strategy : _bhow to create uncontested market space and make the competition irrelevant / _cW. Chan Kim, Renée Mauborgne. |
| 260 |
_aBoston, Mass. : _bHarvard Business School Press, _cc2005. |
||
| 300 |
_axv, 240 p. : _bill. ; _c25 cm. |
||
| 504 | _aIncludes bibliographical references (p. [223]-229) and index. | ||
| 650 | 0 |
_aNew products. _92355 |
|
| 650 | 0 |
_aMarket segmentation. _92356 |
|
| 700 | 1 |
_aMauborgne, Renée. _92357 |
|
| 906 |
_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg |
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| 942 |
_2lcc _cBK |
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