The KCAU Library

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1.
The marketing plan : how to prepare and implement it / William M. Luther. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : AMACOM, c1992
Availability: Items available for loan: Martin Oduor-Otieno Library (1)Call number: HF5415 .L83 1992.
2.
Marketing / Courtland L. Bovée, John V. Thill. by Series: McGraw-Hill series in marketing
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : McGraw-Hill, c1992
Availability: Items available for loan: Martin Oduor-Otieno Library (1)Call number: HF5415 .B6213 1992.
3.
Competitive retail marketing : dynamic strategies for winning and keeping customers / Andrew Collins. by Series: McGraw-Hill marketing for professionals
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London ; New York : McGraw-Hill, c1992
Availability: Items available for loan: Martin Oduor-Otieno Library (1)Call number: HF5429 .C577 1991.
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KCAU Library,
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Thika Road Ruaraka
P. O. Box 56808 – 00200 Nairobi, Kenya

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