Applications in basic marketing Clippings from the popular business press William, D Perreault & E. Jerome McCarthy
Material type: Continuing resourcePublication details: Boston : McGraw-hill / Irwin, c2001Description: ix,231 p. : ill. ; 26 cmISBN:- 0075610337
- 1099-5579
- 658.8/005 20
- HF5415 .M378 2001
Item type | Current library | Collection | Call number | Vol info | Status | Date due | Barcode |
---|---|---|---|---|---|---|---|
Main Short | KCA Kisumu Campus | Non-fiction | HF5415 .M378 2001 (Browse shelf(Opens below)) | 3238/10 | Available | Z00039211 | |
Main Short | KCA Kisumu Campus | Non-fiction | HF5415 .M378 2001 (Browse shelf(Opens below)) | 3400/10 | Available | Z00039473 | |
Main Short | Martin Oduor-Otieno Library This item is located on the library ground floor | Non-fiction | HF5415 .M378 2001 (Browse shelf(Opens below)) | 18782/10 | Available | Z00039581 |
"Clippings from the popular business press."
Companion vol. to: McCarthy, E. Jerome (Edmund Jerome). Basic marketing; and: McCarthy, E. Jerome (Edmond Jerome). Essentials of marketing.
Earlier selection Decision based on 1990
Title from title page.
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