The KCAU Library

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1.
Basic Marketing : A Global-managerial Approach / William D. Perreault by
Edition: 12th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston, Mass. : McGraw- Hill, c1996
Availability: Items available for loan: KCA Kisumu Campus (1)Call number: HF 5415.13 .M369 1996. Martin Oduor-Otieno Library (2)Call number: HF 5415.13 .M369 1996, ...
2.
Applications in basic marketing : clippings from the popular business press / William, D Perreault & E. Jerome McCarthy by
Material type: Continuing resource Continuing resource; Format: print
Publication details: Boston : McGraw-hill / Irwin, c2005
Availability: Items available for loan: Martin Oduor-Otieno Library (5)Call number: HF5415 .M378 2005, ...
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