Principles and practice of marketing / David Jobber.
Material type: TextPublication details: London ; New York : McGraw-Hill, [1995]Description: xx, 745 p. : ill. (some col.) ; 25 cmISBN:- 0077096134
- 658.8 20
- HF5415 .J5 2001
Reviews from LibraryThing.com:
Item type | Current library | Collection | Call number | Vol info | Status | Date due | Barcode |
---|---|---|---|---|---|---|---|
Main Short | KCA Kisumu Campus | Non-fiction | HF5415 .J5 2001 (Browse shelf(Opens below)) | 2645/08 | Available | Z00032895 |
Includes bibliographical references and index.
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