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	41.	Marketing : principles and perspective / William .O.Bearden, Thomas N. Ingram and Raymond W. LaForge. by Bearden, William O Bearden,William .O Ingram, Thomas .N Edition: 5th Ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston, Mass. : McGraw Hill, 2007 Availability: Items available for loan: KCA Kisumu Campus (3)Call number: HF 5415.1 .B4155 2007, ... Place hold Add to cart (remove)
	42.	Questions that sell : the powerful process for discovering what your customer really wants / Paul Cherry. by Cherry, Paul Material type: Text; Format: print ; Nature of contents: ; Literary form: Not fiction Publication details: New York : AMACOM, c2006 Availability: Items available for loan: KCA Kisumu Campus (1)Call number: HF5438.25 .C485 2006. Martin Oduor-Otieno Library (2)Call number: HF5438.25 .C485 2006, ... Place hold Add to cart (remove)
	43.	Essentials of marketing research / V. Kumar, David A. Aaker, George S. Day. by Kumar, V Aaker, David A Day, George S Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York : Wiley, c1999 Availability: Items available for loan: Martin Oduor-Otieno Library (1)Call number: HF5415.2 .K86 1999. Place hold Add to cart (remove)

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