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Marketing : concepts and strategy / Martin L. Bell.

By: Material type: TextTextPublication details: Boston : Houghton Mifflin, 1972.Edition: 2nd edDescription: viii, 961 p. : ill. ; 24 cmISBN:
  • 0395041627
Subject(s): DDC classification:
  • 658.8
LOC classification:
  • HF5415.13 .B435 1972
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Holdings
Item type Current library Collection Call number Vol info Status Date due Barcode
Main Long Main Long Martin Oduor-Otieno Library This item is located on the library first floor Non-fiction HF5415.13 .B435 1972 (Browse shelf(Opens below)) 2651/02 Available KCA005423
Browsing Martin Oduor-Otieno Library shelves, Shelving location: This item is located on the library first floor, Collection: Non-fiction Close shelf browser (Hides shelf browser)
HF5415.129 .S75 2001 Marketing channels / HF5415.13 .B327 2003 Services marketing : HF5415.13 .B327 2003 Services marketing : HF5415.13 .B435 1972 Marketing : HF5415.13 .C26 1998 Marketing campaigns / HF5415.13 .C26 1998 Marketing campaigns / HF5415.13 .C26 1998 Marketing campaigns /

Includes bibliographical references and index.

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