Marketing research : an applied orientation / Naresh K. Malhotra.
Material type:
TextPublication details: Upper Saddle River, N.J. : Pearson Education, 2004.Edition: 4th edDescription: xxix, 713 p. : 28cmISBN: - 8129702568
- 658.8/3 21
- HF5415.2 .M29 2004
Reviews from LibraryThing.com:
| Item type | Current library | Collection | Call number | Vol info | Status | Date due | Barcode |
|---|---|---|---|---|---|---|---|
Reference
|
KCA Kisumu Campus | Non-fiction | REF HF5415.2 .M29 2004 (Browse shelf(Opens below)) | 683/04 | Not for loan | Z00032907 | |
Main Long
|
Martin Oduor-Otieno Library This item is located on the library first floor | Non-fiction | HF5415.2 .M29 2004 (Browse shelf(Opens below)) | 5250/04 | Available | KCA005512 |
Includes bibliographical references and indexes.
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