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Meta-analysis in marketing : generalization of response models / John U. Farley, Donald R. Lehmann.

By: Contributor(s): Material type: TextTextPublication details: Lexington, Mass : Lexington Books, c1986.Description: xiv, 121 p. : ill. ; 24 cmISBN:
  • 0669140392
Subject(s): DDC classification:
  • 658.8/3 19
LOC classification:
  • HF5415.2 .F28 1986
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Holdings
Item type Current library Collection Call number Vol info Status Date due Barcode
Main Long Main Long Martin Oduor-Otieno Library This item is located on the library first floor Non-fiction HF5415.2 .F28 1986 (Browse shelf(Opens below)) 23494/11 Available Z00048034
Browsing Martin Oduor-Otieno Library shelves, Shelving location: This item is located on the library first floor, Collection: Non-fiction Close shelf browser (Hides shelf browser)
HF5415.2 .C5 2009 Marketing research : HF5415.2 .C635 2006 Marketing research / HF5415.2 .C66 2001 Research using IT / HF5415.2 .F28 1986 Meta-analysis in marketing : HF5415.2 .H258 2000 Marketing research : HF5415.2 .H258 2000 Marketing research : HF5415.2 .H258 2006 Marketing research :

"Marketing Science Institute series"--Jacket.

Includes index.

Bibliography: p. [109]-115.

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