Advertising : principles & practice / William Wells, John Burnett, Sandra Moriarty.

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Material type: Text

TextPublication details: Upper Saddle River, N.J. : Pearson Prentice Hall, c2003.Edition: 6th edDescription: xxxii, 599 p. : ill. ; 28 cmISBN:

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Holdings
Item type	Current library	Collection	Call number	Vol info	Status	Date due	Barcode
UNISA Books	Martin Oduor-Otieno Library This item is located on the library ground floor	Non-fiction	HF5823 .W455 2003 (Browse shelf(Opens below))	4708/04	Available		KCA000643
UNISA Books	Martin Oduor-Otieno Library This item is located on the library ground floor	Non-fiction	HF5823 .W455 2003 (Browse shelf(Opens below))	6770/04	Available		KCA000652

Includes bibliographical references and index.

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