Advertising management / Rajeev Batra, John G. Myers, David A. Aaker.
Material type: TextPublication details: New Delhi : Prentice Hall, c1996Edition: 5h edDescription: xiii, 754 p. : ill. ; 23 cmISBN:- 8120312198
- HF5823 .A13 1996
Reviews from LibraryThing.com:
Item type | Current library | Collection | Call number | Vol info | Status | Date due | Barcode |
---|---|---|---|---|---|---|---|
Main Short | KCA Kisumu Campus | Non-fiction | HF5823 .B3 1997 (Browse shelf(Opens below)) | 1094/05 | Available | Z00033048 | |
Main Long | Martin Oduor-Otieno Library This item is located on the library first floor | Non-fiction | HF5823 .A13 1996 (Browse shelf(Opens below)) | 1306/99 | Available | KCA000646 | |
Main Long | Martin Oduor-Otieno Library This item is located on the library first floor | Non-fiction | HF5823 .A13 1996 (Browse shelf(Opens below)) | 1308/99 | Available | KCA000648 |
Includes bibliographical references and index.
There are no comments on this title.