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Marketing : creating value for customers / Gilbert A. Churchill, Jr., J. Paul Peter.

By: Contributor(s): Material type: TextTextPublication details: Burr Ridge, Ill. : Irwin, c1995.Description: xxxii, 703 p. : col. ill. ; 27 cmISBN:
  • 0256125392
  • 0256173672
Subject(s): DDC classification:
  • 658.8 20
LOC classification:
  • HF5415 .C5275 1995
Reviews from LibraryThing.com:
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Holdings
Item type Current library Collection Call number Vol info Status Date due Barcode
Main Short Main Short KCA Kisumu Campus Non-fiction HF5415 .C5275 1995 (Browse shelf(Opens below)) 1090/05 Available Z00032628
Main Long Main Long Martin Oduor-Otieno Library This item is located on the library first floor Non-fiction HF5415 .C5275 1995 (Browse shelf(Opens below)) 1190/98 Available KCA005427
Main Long Main Long Martin Oduor-Otieno Library This item is located on the library first floor Non-fiction HF5415 .C5275 1995 (Browse shelf(Opens below)) 1191/98 Available KCA005428

Includes bibliographical references and index.

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