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Marketing communications : contexts, contents and strategies / Chris Fill.

By: Material type: TextTextPublication details: Harlow, England ; New York : Prentice Hall/Financial Times, c1998.Edition: 2nd edDescription: xxxvii, 558 p. : col. ill. ; 27 cmISBN:
  • 9780273717225 (pbk. : alk. paper)
  • 0273717227 (pbk. : alk. paper)
Subject(s): DDC classification:
  • 658.8/02 22
LOC classification:
  • HF5415.123 .F55 1999
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Holdings
Item type Current library Collection Call number Vol info Status Date due Barcode
Main Long Main Long Martin Oduor-Otieno Library Fiction Non-fiction HF5415.123 .F55 2009 (Browse shelf(Opens below)) 24953/12 Available MOOL12060166
Main Long Main Long Martin Oduor-Otieno Library Fiction Non-fiction HF5415.123 .F55 2009 (Browse shelf(Opens below)) 24954/12 Available MOOL12060167

Includes bibliographical references and indexes.

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