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Marketing database analytics : transforming data for competitive advantage / Andrew D. Banasiewicz..

By: Material type: TextTextPublication details: New York : Routledge, 2013.Description: xix, 376 p. : ill. ; 26 cmISBN:
  • 9780415657884
Subject(s): LOC classification:
  • HF5415.125 .B347 2013
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Item type Current library Collection Call number Vol info Status Date due Barcode
Main Long Main Long Martin Oduor-Otieno Library This item is located on the library first floor Non-fiction HF5415.125 .B347 2013 (Browse shelf(Opens below)) 31108/22 Available MOOL22110051

Includes bibliographical references and index.

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