Essentials of strategic management / Charles W. L. Hill.
Material type: TextPublication details: Mason, Ohio: Cengage Learning, 2012.Edition: 3rd editionDescription: (various pagings) : color illustrations ; 26 cmISBN:- 9781111525194
- HD30.28 .H528 2012
Item type | Current library | Collection | Call number | Vol info | Status | Date due | Barcode |
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Main Short | KCA Kitengela Campus Library | Non-fiction | HD30.28 .H528 2012 (Browse shelf(Opens below)) | 1036/22 | Available | KIT22100199 | |
Main Long | Martin Oduor-Otieno Library This item is located on the library first floor | Non-fiction | HD30.28 .H528 2012 (Browse shelf(Opens below)) | 29929/19 | Available | MOOL19070115 | |
Main Long | Martin Oduor-Otieno Library This item is located on the library first floor | Non-fiction | HD30.28 .H528 2012 (Browse shelf(Opens below)) | 30663/22 | Available | MOOL22090007 |
Includes bibliographical references and index.
"Based on real-world practices and current thinking, the text's presentation of strategic management features an increased emphasis on the "business model" concept as a way of framing the issues of competitive advantage. Cutting-edge research, new strategic management theory, and a hands-on approach allow students to explore major topics in management, including corporate performance, governance, strategic leadership, technology, and business ethics. Its high-quality case program examines small, medium, and large companies--both domestic and international--so that students gain practice putting chapter concepts into action. "--Publisher.
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