Marketing management / Jennifer Aaaker, Jim LAttin & Itamar Simonson
Material type:
TextPublication details: Upper Saddle river, N.J. : Pearson Custom Publishing, 2000.Description: 370 p. : ill. ; 28 cmISBN: - 053660262X
- HF5415.13 .W5476 2000
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Martin Oduor-Otieno Library This item is located on the library first floor | Non-fiction | HF5415.13 .W5476 2000 (Browse shelf(Opens below)) | 13416/07 | Available | Z00006681 |
Browsing Martin Oduor-Otieno Library shelves, Shelving location: This item is located on the library first floor, Collection: Non-fiction Close shelf browser (Hides shelf browser)
| HF5415.13 .S7 2002 Distribution management : | HF5415.13 .W249 1999 Marketing strategy : | HF5415.13 .W249 2006 Marketing strategy : | HF5415.13 .W5476 2000 Marketing management / | HF5415.135 .K47 1998 Strategic marketing problems : | HF5415.135 .S131 2008 Strategic marketing : | HF5415.135 .W66 2005 Market-driven thinking : |
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