Marketing management / (Record no. 2752)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01072cam a2200301 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 15508734 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | KE-NaKCAU |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20121031112038.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 081103s2010 mauab b 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 2008045879 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780071283182 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0071283188 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | (OCoLC)ocn170922517 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | (OCoLC)170922517 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| Transcribing agency | KE-NaKCAU |
| Modifying agency | YDXCP |
| -- | BAKER |
| -- | BTCTA |
| -- | C#P |
| -- | DLC |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415.13 |
| Item number | .M3699 2010 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Edition number | 22 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Marshall, Greg W. |
| 9 (RLIN) | 2364 |
| 245 10 - TITLE STATEMENT | |
| Title | Marketing management / |
| Statement of responsibility, etc | Greg W. Marshall, Mark W. Johnston. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Boston : |
| Name of publisher, distributor, etc | McGraw-Hill Irwin, |
| Date of publication, distribution, etc | c2010. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 1 v. (various pagings) : |
| Other physical details | col. ill., col. map ; |
| Dimensions | 29 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographical references and indexes. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing |
| General subdivision | Management. |
| 9 (RLIN) | 2365 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Johnston, Mark W. |
| 9 (RLIN) | 2366 |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) | |
| a | 7 |
| b | cbc |
| c | orignew |
| d | 1 |
| e | ecip |
| f | 20 |
| g | y-gencatlg |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Serial Enumeration / chronology | Inventory number | Total Checkouts | Total Renewals | Full call number | Barcode | Date last seen | Date checked out | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Non-fiction | KCA Kisumu Campus | KCA Kisumu Campus | 10/09/2012 | Educate Yourself Ltd | 2000.00 | 3860/11 | 3860/11 | 1 | HF5415.13 .M3699 2010 | Z00047202 | 27/03/2014 | 22/03/2014 | 2000.00 | 10/09/2012 | Main Short | ||||||
| Library of Congress Classification | Non-fiction | KCA Kitengela Campus Library | KCA Kitengela Campus Library | 31/10/2012 | Educate Yourself Ltd | 1190.00 | 23380/11 | 23380/11 | 1 | HF5415.13 .M3699 2010 | Z00047814 | 04/02/2016 | 25/01/2016 | 1190.00 | 31/10/2012 | Main Long | ||||||
| Library of Congress Classification | Non-fiction | Martin Oduor-Otieno Library | Martin Oduor-Otieno Library | This item is located on the library ground floor | 20/07/2012 | Educate Yourself Ltd. | 1190.00 | 22725/11 | 22725/11 | 15 | 4 | HF5415.13 .M3699 2010 | Z00046638 | 05/07/2019 | 21/06/2019 | 2000.00 | 20/07/2012 | Main Short | ||||
| Library of Congress Classification | Non-fiction | Martin Oduor-Otieno Library | Martin Oduor-Otieno Library | This item is located on the library first floor | 31/10/2012 | Educate Yourself Ltd | 1190.00 | 23386/11 | 23386/11 | 3 | HF5415.13 .M3699 2010 | Z00047931 | 05/03/2018 | 21/02/2018 | 1190.00 | 31/10/2012 | Main Long |