The KCAU Library

New directions in critical marketing studies : (Record no. 15457)

MARC details
000 -LEADER
fixed length control field 01295cam a2200385 i 4500
001 - CONTROL NUMBER
control field 17592015
003 - CONTROL NUMBER IDENTIFIER
control field KE-NaKCAU
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20160302164104.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 130116s2013 caua b 000 0 eng d
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2013930844
015 ## - NATIONAL BIBLIOGRAPHY NUMBER
National bibliography number GBB364123
Source bnb
016 7# - NATIONAL BIBLIOGRAPHIC AGENCY CONTROL NUMBER
Record control number 016457298
Source Uk
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781446273265
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)ocn854617836
040 ## - CATALOGING SOURCE
Original cataloging agency UKMGB
Language of cataloging eng
Transcribing agency KE-NaKCAU
Modifying agency BDX
-- CDX
-- CUD
-- YDXCP
-- UV0
-- OCLCF
-- OCLCO
-- OCLCQ
-- DLC
042 ## - AUTHENTICATION CODE
Authentication code lccopycat
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415
Item number .N378 2013
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Edition number 23
245 00 - TITLE STATEMENT
Title New directions in critical marketing studies :
Remainder of title the structuring of marketing and consumer practice /
Statement of responsibility, etc edited by Mark Tadajewski and Robert Cluley.
250 ## - EDITION STATEMENT
Edition statement Vol. 4
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc London :
Name of publisher, distributor, etc Sage,
Date of publication, distribution, etc 2013.
300 ## - PHYSICAL DESCRIPTION
Extent xvi, 384 p. :
Other physical details illustrations ;
Dimensions 24 cm.
440 ## - SERIES STATEMENT/ADDED ENTRY--TITLE
Volume number/sequential designation 4 volumes
490 1# - SERIES STATEMENT
Series statement SAGE library in marketing
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing.
9 (RLIN) 201
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Consumer behavior.
9 (RLIN) 340
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing research.
9 (RLIN) 52
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Tadajewski, Mark.
Relator term editor.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Cluley, Robert.
Relator term editor.
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c copycat
d 2
e ncip
f 20
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Date acquired Source of acquisition Cost, normal purchase price Serial Enumeration / chronology Inventory number Total Checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
    Library of Congress Classification     Non-fiction KCA Kitengela Campus Library KCA Kitengela Campus Library 02/03/2016 Book Aid Int.' 3000.00 28429/16 28429/16   HF5415 .N378 2013 KIT16030439 02/03/2016 3000.00 02/03/2016 Main Long
KCAU Library,
KCA University ,
Thika Road Ruaraka
P. O. Box 56808 – 00200 Nairobi, Kenya

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