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The management of marketing /

Wilson, M. T.

The management of marketing / Mike Wilson. - 2 nd ed - New York : Wiley, c1980. - xvii, 173 p. : ill. ; 25 cm.

Includes index.

ISBN: 0704506092

LCCN: 80023617

Subjects--Topical Terms:
Marketing--Management.

LC Class. No.: HF5415.13 / .W537 1989

Dewey Class. No.: 658.8

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