Business the Richard Branson way :
Dearlove, Des.
Business the Richard Branson way : 10 secrets of the world's greatest brand builder / Richard Branson by Des Dearlove. - New York : Amacom, c1999. - xiii, 172 p. : 23 cm. - Business way series .
Includes bibliographical references and index.
0814470351
98054706
Branson, Richard.
Virgin Group--History.
Businessmen--Biography.--Great Britain
Success in business--Case studies.--Great Britain
Brand name products--Great Britain.
Aeronautics, Commercial--History.--Great Britain
HC252.5.B73 / D4 1999
338/.04/092 B
Business the Richard Branson way : 10 secrets of the world's greatest brand builder / Richard Branson by Des Dearlove. - New York : Amacom, c1999. - xiii, 172 p. : 23 cm. - Business way series .
Includes bibliographical references and index.
0814470351
98054706
Branson, Richard.
Virgin Group--History.
Businessmen--Biography.--Great Britain
Success in business--Case studies.--Great Britain
Brand name products--Great Britain.
Aeronautics, Commercial--History.--Great Britain
HC252.5.B73 / D4 1999
338/.04/092 B