Global marketing /
Keegan, Warren J.
Global marketing / Warren J. Keegan, Mark C. Green. - 4th ed. - New Delhi : Pearson Education, c2005. - 636, p. : ill. ; 28 cm.
Includes bibliographical references and index.
9788131719510
99028242
Export marketing--Management.
Export marketing--Management--Case studies.
HF1416 / .K443 2005
658.8/48
Global marketing / Warren J. Keegan, Mark C. Green. - 4th ed. - New Delhi : Pearson Education, c2005. - 636, p. : ill. ; 28 cm.
Includes bibliographical references and index.
9788131719510
99028242
Export marketing--Management.
Export marketing--Management--Case studies.
HF1416 / .K443 2005
658.8/48