Consumer behavior /
Blackwell, Roger D.
Consumer behavior / Roger D. Blackwell, Paul W. Miniard, James F. Engel. - India edition - Australia : Cengage Learning, c2006. - xlii, 784 p. : ill. ; 29 cm.
Includes bibliographical references and index.
9788131505243
2005933698
Consumer behavior.
Marketing research.
HF5415.32 / .E53 2006
658.8/342
Consumer behavior / Roger D. Blackwell, Paul W. Miniard, James F. Engel. - India edition - Australia : Cengage Learning, c2006. - xlii, 784 p. : ill. ; 29 cm.
Includes bibliographical references and index.
9788131505243
2005933698
Consumer behavior.
Marketing research.
HF5415.32 / .E53 2006
658.8/342