Marketing campaigns /
Canwell, Diane.
Marketing campaigns / Diane Canwell. - 1st ed. - London : International Thomson Pub. Europe, c1998. - vii, 162 p. ; 25 cm. - The marketing toolkits series .
Includes bibliographical references (p. 149-150) and index.
1861522452
98209338
Marketing--Management.
Marketing--Great Britain.
HF5415.13 / .C26 1998
658.8
Marketing campaigns / Diane Canwell. - 1st ed. - London : International Thomson Pub. Europe, c1998. - vii, 162 p. ; 25 cm. - The marketing toolkits series .
Includes bibliographical references (p. 149-150) and index.
1861522452
98209338
Marketing--Management.
Marketing--Great Britain.
HF5415.13 / .C26 1998
658.8