Principles of marketing /
Palmer, Adrian.
Principles of marketing / Adrian Palmer. - Oxford : Oxford University Press, c2000. - xx, 644 p. : ill. ; 25 cm.
Includes bibliographical references and index.
0198775512
00039933
Marketing.
HF5415 / .P3242 2000
658.8
Principles of marketing / Adrian Palmer. - Oxford : Oxford University Press, c2000. - xx, 644 p. : ill. ; 25 cm.
Includes bibliographical references and index.
0198775512
00039933
Marketing.
HF5415 / .P3242 2000
658.8