Consumer behaviour, A european outlook.
Schiffman, Leon G.
Consumer behaviour, A european outlook. Leon G. Schiffman, Leslie Lazar Kanuk, Havard Hansen. - Upper Saddle River, New Jersey : Pearson Education Limited, 2012. - xix, 460 p. : ill., 27 cm.
Includes bibliographical references and index.
9780273736950
2011013123
HF5415.33 / .E85H36 2011
Consumer behaviour, A european outlook. Leon G. Schiffman, Leslie Lazar Kanuk, Havard Hansen. - Upper Saddle River, New Jersey : Pearson Education Limited, 2012. - xix, 460 p. : ill., 27 cm.
Includes bibliographical references and index.
9780273736950
2011013123
HF5415.33 / .E85H36 2011