Foundations of marketing /
Jobber, David.
Foundations of marketing / David Jobber and John Fahy. - 2nd ed. - London : McGraw-Hill Companies, 2006. - xxiii, 376 p. : col. ill. ; 27 cm.
Includes bibliographical references and index.
9780077109189
Marketing.
HF5415 / .J7658 2006
Foundations of marketing / David Jobber and John Fahy. - 2nd ed. - London : McGraw-Hill Companies, 2006. - xxiii, 376 p. : col. ill. ; 27 cm.
Includes bibliographical references and index.
9780077109189
Marketing.
HF5415 / .J7658 2006