The KCAU Library

Corporate strategy :

Collis, David J.

Corporate strategy : a resource-based approach / David J. Collis, Cynthia A. Montgomery. - Boston, Mass. : Irwin, McGraw-Hill, c1998. - xvii, 220 p. : ill. ; 23 cm.

Includes bibliographical references and index.

0072895438

97024230


Organizational effectiveness.
Strategic planning.

HD58.9 / .C644 1998

658.4/012
KCAU Library,
KCA University ,
Thika Road Ruaraka
P. O. Box 56808 – 00200 Nairobi, Kenya

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